Management of the Fuzzy Front End of Innovation
This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as fro...
Corporate Author: | SpringerLink (Online service) |
---|---|
Other Authors: | Gassmann, Oliver. (Editor, http://id.loc.gov/vocabulary/relators/edt), Schweitzer, Fiona. (Editor, http://id.loc.gov/vocabulary/relators/edt) |
Language: | English |
Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2014.
|
Edition: | 1st ed. 2014. |
Subjects: | |
Online Access: | https://doi.org/10.1007/978-3-319-01056-4 |
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