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| LEADER |
00803cam a2200229 7i4500 |
| 001 |
0000050307 |
| 005 |
20140615090000.0 |
| 020 |
# |
0 |
|a 0072961945
|
| 020 |
# |
0 |
|a 0071244964 (Int. ed.)
|
| 090 |
0 |
0 |
|a HD 9980.5
|b Z45 2006
|
| 100 |
1 |
# |
|a Zeithaml, Valarie A.
|
| 245 |
1 |
0 |
|a Services marketing :
|b integrating customer focus across the firm
|c Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
|
| 250 |
# |
# |
|a 4th ed..
|
| 260 |
# |
# |
|a Boston:
|b McGraw-Hill/Irwin,
|c 2006.
|
| 300 |
# |
# |
|a xxvii, 708 p.:
|b ill.;
|c 27 cm..
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Marketing
|
| 650 |
0 |
0 |
|a Customer services
|
| 650 |
0 |
0 |
|a Service industries --
|x Marketing
|
| 700 |
1 |
1 |
|a Bitner,
|h Mary Jo.
|
| 700 |
1 |
1 |
|a Gremler,
|h Dwayne D.
|
| 999 |
|
|
|a 1100042716
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
