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Services marketing :
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Services marketing : integrating customer focus across the firm
Main Author:
Zeithaml, Valarie A.
Other Authors:
Bitner,
,
Gremler,
Published:
Boston:
McGraw-Hill/Irwin,
2006.
Edition:
4th ed..
Subjects:
Marketing
Customer services
Service industries --
>
Marketing
Holdings
Description
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KOLEKSI TERBUKA
Call Number:
HD 9980.5 Z45 2006
Accession
Item Category
Format
Status
Notes
1100042716
Open Shelf
Book
AVAILABLE
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