Cover Image

QR Code

Marketing communications : cornerstones, instruments, and applications

Main Author:	Pelsmacke, Patrick de, 1957
Other Authors:	Geuens, 1969), Bergh, 1971)
Language:	English
Published:	New York: Pearson Educatio, 2000.
Subjects:	Communication in marketing -- > Europe Advertising

Similar Items

Marketing communications Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh.
by: Pelsmacker, Patrick de, 1957
Published: (2001)

Marketing communications : a european perspective Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh.
by: De Pelsmacker, Patrick, 1957-
Published: (2021)

Marketing communications John Egan.
by: Egan, John, 1952-
Published: (2015)

Marketing communications Lynne Eagle, Stephan Dahl, Barbara Czarnecka and Jenny Lloyd..
by: Eagle, Lynne
Published: (2015)

Introduction to marketing communication : an integrated approach John Burnett.
by: Burnett, John
Published: (1998)

Integrated marketing communications David Pickton and Amanda Broderick.
by: Pickton, David
Published: (2001)

Integrated advertising, promotion, and marketing communications Kenneth E. Clow, Donald Baack.
by: Clow, Kenneth E.
Published: (2010)

Integrated advertising, promotion, and marketing communications Kenneth E. Clow & Donald Baack.
by: Clow, Kenneth E.
Published: (2002)

Integrated marketing communications : strategic planning perspectives Keith J. Tuckwell.
by: Tuckwell, Keith J.
Published: (2005)

Integrated Advertising, Promotion, and Marketing Communications Kenneth E. Clow, Donald E. Baack.
by: Clow, Kenneth E.
Published: (2014)

Integrated advertising, promotion, and marketing communications Kenneth E. Clow, Donald E. Baack.
by: Clow, Kenneth E.
Published: (2006)

Advertising, promotion and marketing communications Alvin Moran.
by: Moran, Alvin
Published: (2019)

Integrated marketing communications : strategic planning perspectives Keith J. Tuckwell.
by: Tuckwell, Keith J., 1950-
Published: (2007)

Advertising, promotion and supplemental aspects of integrated marketing communications Terence A. Shimp.
by: Shimp, Terence A.
Published: (2003)

Marketing communications : personal selling, sales promotion, advertising and public relations.
Published: (1999)

IMC : an integrated marketing communications exercise Bernard C. Jakacki.
by: Jakacki, Bernard C.
Published: (2001)

Advertising, promotion and supplemental aspects of integrated marketing communications Terence A. Shimp.
by: Shimp, Terence A.
Published: (1997)

Business-to-business marketing communications Norman Hart.
by: Hart, Norman
Published: (1998)

Internet marketing : foundations & applications Carolyn Siegel.
by: Siegel, Carolyn F.
Published: (2006)

Internet marketing : foundations and applications Carolyn Siegel.
by: Siegel, Carolyn F.
Published: (2004)

Integrated marketing communications : a primer Philip J. Kitchen and Patrick de Pelsmacker.
by: Kitchen, Philip J.
Published: (2004)

The marketing process : creating value.
Published: (1999)

Marketing on the web : two case studies.
Published: (2000)

The next evolution of marketing : connect with your customers by marketing with meaning Bob Gilbreath.
by: Gilbreath, Bob.
Published: (2010)

Promotion and integrated marketing communications Richard J. Semenik.
by: Semenik,Richard J.
Published: (2002)

Marketing and salesmanship authored and edited by 3G E-Learning LLC, USA.
Published: (2019)

Dictionary of marketing and advertising Joseph Farrah.
by: Farrah, Joseph
Published: (1998)

Online marketing : a customer-led approach Richard Gay, Alan Charlesworth, Rita Esen.
by: Gay, Richard
Published: (2007)

The world's best-known marketing secret : building your business with word-of-mouth marketing Ivan R. Misner.
by: Misner, Ivan R., 1956
Published: (1994)

Guerrilla marketing : easy and inexpensive strategies for making big profits from your small business Jay Conrad Levinson ; with Jeannie Levinson and Amy Levinson..
by: Levinson, Jay Conrad
Published: (2007)

Global marketing & advertising : understanding cultural paradoxes Marieke de Mooij.
by: Mooij, Marieke de
Published: (2019)

Market segmentation, targeting and positioning : developing a focus.
Published: (1999)

Wiley international encyclopedia of marketing encyclopedia editors-in-chief: Jagdish N. Sheth, Naresh K. Malhotra.
Published: (2011)

Pay-per-click search engine marketing : an hour a day David Szetela, Joseph Kerschbaum.
by: Szetela, David
Published: (2010)

Principles and practice of marketing David Jobber.
by: Jobber, David
Published: (2001)

Strategic marketing management Jean-Jacques Lambin..
by: Lambin, Jean-Jacques, 1933-
Published: (1996)

Real marketers do it differently! Godfrey Harris, Gregrey Harris.
by: Harris, Godfrey,, 1937-
Published: (1992)

115 teknik efektif internet marketing Mohd Fuad Abdul Latip.
by: Fuad Abdul Latip
Published: (2006)

Principles and practice of marketing David Jobber.
by: Jobber, David
Published: (1995)

Ultimate guide to pay-per-click advertising : join the top 3% capturing sales from search advertising - and outsmart 97% of the competition Richard Stokes.
by: Stokes, Richard L.
Published: (2010)