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00812cam a2200217 7i4500 |
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0000014557 |
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20140601090000.0 |
008 |
990924s2000 nyu b 001 0 eng |
010 |
# |
# |
|a 99049461
|
020 |
# |
0 |
|a 0273638718 (pbk. )
|
090 |
0 |
0 |
|a HF 5415.123
|b P4
|
100 |
1 |
# |
|a Pelsmacke, Patrick de,
|d 1957
|
245 |
1 |
0 |
|a Marketing communications :
|b cornerstones, instruments, and applications
|c Patrick De Pelsmacker, Maggie Geuens, Joeri van den Bergh.
|
260 |
# |
# |
|a New York:
|b Pearson Educatio,
|c 2000.
|
300 |
# |
# |
|a 509 p.;
|c 25 cm..
|
590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
650 |
0 |
0 |
|a Communication in marketing --
|z Europe
|
650 |
0 |
0 |
|a Advertising
|
700 |
1 |
1 |
|a Geuens,
|h Maggie(
|d 1969)
|
700 |
1 |
1 |
|a Bergh,
|h Joeri van den(
|d 1971)
|
999 |
|
|
|a 1000406857
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|