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| LEADER |
00891cam a2200253 7i4500 |
| 001 |
0000128235 |
| 005 |
20211021090000.0 |
| 008 |
211013t20082008enk# ### #00001eng## |
| 020 |
# |
# |
|a 9780538476454
|
| 020 |
# |
# |
|a 0538476451
|
| 090 |
0 |
0 |
|a HD 9980.5
|b .B38 2008
|
| 100 |
1 |
# |
|a Bateson, John E. G
|e author
|
| 245 |
0 |
0 |
|a Services marketing
|c John E. G. Bateson, K. Douglas Hoffman.
|
| 250 |
# |
# |
|a Four edition.
|
| 264 |
# |
1 |
|a Autralia:
|b South-Western,
|c 2008.
|
| 300 |
# |
# |
|a xvii, 439 pages:
|b some colour illustrations;
|c 25 cm.
|
| 336 |
# |
# |
|a text
|2 rdacontent
|
| 337 |
# |
# |
|a unmediated
|2 rdamedia
|
| 504 |
# |
# |
|a Includes bibliographical references and index
|
| 590 |
# |
# |
|a Perpustakaan Sultanah Nur Zahirah
|
| 650 |
0 |
0 |
|a Services industries --
|x Marketing
|
| 700 |
1 |
# |
|a Douglas,Hoffman, K
|
| 999 |
|
|
|a 1100097488
|b Book
|c Koleksi MBA
|e PUTRAJAYA
|
| 999 |
|
|
|a 1100111785
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
