Services marketing : concepts, strategies & cases

Main Author: Hoffman, K. Douglas
Other Authors: Bateson, John E. G.
Language:English
Published: Estados Unidos: Thomson /South-Western, 2011.
Edition:4th. ed...
Subjects:

KOLEKSI TERBUKA

Call Number: HD 9980.5 .H6 2011
Accession Item Category Format Status Notes
1100094146 Open Shelf Book AVAILABLE