Advertising and promotion : an integrated marketing communications perspective
| Main Author: | |
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| Other Authors: | |
| Language: | English |
| Published: |
New York, NY:
McGraw-Hill,
2015.
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| Edition: | 10th ed. (global edition). |
| Subjects: |
PUTRAJAYA
| Call Number: |
HF 5823 .B4 2015 |
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| Accession | Item Category | Format | Status | Notes |
|---|
| 1100097184 | Open Shelf | Book | AVAILABLE |
| 1100097185 | Koleksi MBA | Book | AVAILABLE |