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Competing in a service economy...
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Competing in a service economy : how to create a competitive advantage through service development and innovation
Main Author:
Gustafsson, Anders
Other Authors:
Johnson, Michael D.
Published:
Chichester:
b John Wiley,
2003.
Subjects:
Customer services --
>
Management
Competition
Holdings
Description
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Physical Description:
xv, 190 p.: ill.; 24 cm..
ISBN:
0787961566 (alk. paper)
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