Methods in consumer research. Volume 1, New approaches to classic methods /

"Methods for Consumer Research, Volume One: New Approaches to Classic Methods brings together world leading experts in global consumer research who provide a fully comprehensive state-of-the-art coverage of advances in the classical methods of consumer science. The book touches on the latest de...

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Other Authors: Ares, Gaston, (Editor), Varela, Paula, (Editor)
Language:English
Published: Duxford, United Kingdom : Woodhead Publishing, [2018]
Series:Woodhead Publishing in food science, technology, and nutrition.
Subjects:
Online Access:ScienceDirect
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