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Advertising and integrated brand promotion

Main Author: O'Guinn, Thomas C. (Author)
Other Authors: Semenik, Richard J., Scheinbaum, Angeline Close, Allen, Chris T.
Published: Australia: Cengage, 2019
Edition:Eighth edition
Subjects:
Advertising media planning
Advertising

KOLEKSI TERBUKA

Call Number: HF 5821 .O3 2019
Accession Item Category Format Status Notes
1100106070 Open Shelf Book AVAILABLE

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