Toyota's global marketing strategy : innovation through breakthrough thinking and kaizen

Main Author: Hibino, Shozo, 1940- (Author)
Other Authors: Noguchi, Koichiro, Plenert, Gerhard
Language:English
Published: Boca Raton, FL: CRC Press, 2018.
Subjects:
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020 # 0 |a 9781138059412 (hbk)  
040 # # |a Loc 
090 0 0 |a HF 5415.13   |b .H53 2018 
100 1 # |a Hibino, Shozo,   |d 1940-   |e author  
245 1 0 |a Toyota's global marketing strategy :   |b innovation through breakthrough thinking and kaizen   |c Shozo Hibino, Koichiro Noguchi and Gerhard Plenert.. 
264 # 4 |c ♭ 2018. 
264 # 1 |a Boca Raton, FL:   |b CRC Press,   |c 2018. 
300 # # |a xviii, 166 pages:   |b illustrations;   |c 24 cm.. 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 0 0 |a Includes bibliographical references and index 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Strategic planning  
650 0 0 |a Marketing --   |x Planning  
700 1 1 |a Noguchi, Koichiro  
700 1 1 |a Plenert, Gerhard  
999 |a 1100103236  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA