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Strategic marketing management : meeting the global marketing challenge

Main Author: Anderson, Carol H.
Other Authors: Vincze,
Published: Boston: Houghton Mifflin, c2000..
Subjects:
Marketing -- > Management
Strategic planning.

KOLEKSI TERBUKA

Call Number: HF 5415.13 A545
Accession Item Category Format Status Notes
1000405053 Open Shelf Book AVAILABLE

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