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Commitment-Led marketing : the key to brand profits is in the customer's mind

Main Author: Hofmeyr, Jan
Other Authors: Rice,
Published: New York: John Wiley & Sons, 2000.
Subjects:
Marketing -- > Management

KOLEKSI TERBUKA

Call Number: HF 5415.13 H698
Accession Item Category Format Status Notes
1100001274 Open Shelf Book AVAILABLE

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