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|a HF 5415.13
|b P173 2001
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|a Palmer, Adrian,
|c 1955-
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|a Principles of services marketing
|c Adrian Palmer.
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|a 3rd. ed..
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|a London:
|b McGraw-Hill,
|c 2001.
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| 300 |
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|a 516p.:
|b ill.;
|c 24cm..
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|a Marketing series
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| 500 |
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|a McGraw-Hill International Edition
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| 504 |
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|a Includes bibliographical references
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| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
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| 650 |
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|a Marketing --
|x Management
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| 650 |
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|a Service industries --
|x Marketing
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| 999 |
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|a 1100003338
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
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|c Open Shelf
|e KOLEKSI TERBUKA
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