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Customers at Work New Perspectives on Interactive Service Work /

Explores the ongoing transformation of service relationships, focusing on the incorporation of the customer's active contribution to virtually all aspects and stages of the production process. This volume illuminates social relations and interaction between customers and service providers as we...

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Corporate Author: SpringerLink (Online service)
Other Authors: Dunkel, W. (Editor, http://id.loc.gov/vocabulary/relators/edt), Kleemann, F. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2013.
Edition:1st ed. 2013.
Subjects:
International business enterprises.
Leadership.
Industrial sociology.
Marketing.
Public relations.
Service industries.
International Business.
Business Strategy/Leadership.
Sociology of Work.
Corporate Communication/Public Relations.
Services.
Online Access:https://doi.org/10.1057/9781137293251

Internet

https://doi.org/10.1057/9781137293251

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