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Marketing for hospitality and...
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Marketing for hospitality and tourism
Main Author:
Kotler,Philip
(Author)
Other Authors:
Bowen, John T.
,
Baloglu, Seyhmus
Published:
United States:
Pearson Education,
2022
♭2022
Edition:
8th edition
Subjects:
Tourism --
>
Marketing
Hospitality industry --
>
Marketing
Holdings
Description
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Physical Description:
686 pages: some colour illustrations; 28 cm
Bibliography:
Includes bibliographical references and index
ISBN:
9780136709381
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