Marketing communications : a european perspective
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| Other Authors: | , |
| Published: |
Harlow, United Kingdom:
Pearsonl,
2021.
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| Edition: | Seventh edition. |
| Subjects: |
| Physical Description: | xiv, 566 pages: some colour illustrations; 27 cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9781292327891 |