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| LEADER |
00960cam a2200277 7i4500 |
| 001 |
0000134637 |
| 005 |
20191201090000.0 |
| 008 |
191201b20192019nyua ### #00001lat## |
| 020 |
# |
# |
|a 9781260441536
|
| 040 |
# |
# |
|a UMT
|
| 090 |
0 |
# |
|a HF 5415.32
|b .C43 2019
|
| 100 |
1 |
# |
|a Chavez, Tom
|e author
|
| 245 |
1 |
0 |
|a Data driven :
|b harnessing data and AI to reinvent customer engagement
|c Tom Chavez, Chris O'Hara, Vivek Vaidya.
|
| 264 |
# |
4 |
|c ♭2019.
|
| 264 |
# |
1 |
|a New York:
|b McGraw-Hill Education,
|c 2019.
|
| 300 |
# |
# |
|a xx, 230 pages:
|b illustrations;
|c 23 cm.
|
| 336 |
# |
# |
|a text
|2 rdacontent
|
| 337 |
# |
# |
|a unmediated
|2 rdamedia
|
| 338 |
# |
# |
|a volume
|2 rdacarrier
|
| 504 |
# |
# |
|a Includes bibliographical references and index.
|
| 590 |
# |
# |
|a Fakulti Perniagaan, Ekonomi dan Pembangunan Sosial
|
| 650 |
# |
0 |
|a Computer security
|
| 650 |
# |
0 |
|a Consumer behavior
|
| 700 |
0 |
# |
|a O'Hara, Chris
|
| 700 |
0 |
# |
|a Vaidya, Vivek
|
| 999 |
|
|
|a 1100108078
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
