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| LEADER |
00895cam a2200265 7i4500 |
| 001 |
0000061555 |
| 005 |
20140602090000.0 |
| 008 |
090217s2009 mauab b 001 0 eng |
| 020 |
# |
0 |
|a 9780073381008
|
| 020 |
# |
0 |
|a 0071263357 ( pbk.)
|
| 020 |
# |
0 |
|a 9780071263351 ( pbk.)
|
| 020 |
# |
0 |
|a 0073381004 (alk. paper)
|
| 090 |
0 |
0 |
|a HF 5415.135
|b .C7 2009
|
| 100 |
1 |
# |
|a Cravens, David W.
|
| 245 |
1 |
0 |
|a Strategic marketing
|c David W. Cravens.
|
| 250 |
# |
# |
|a 9th ed..
|
| 260 |
# |
# |
|a Boston:
|b McGraw-Hill Irwin,
|c 2009.
|
| 300 |
# |
# |
|a xv, 784 p.:
|b ill., map;
|c 27 cm..
|
| 504 |
0 |
0 |
|a Includes bibliographical references and indexes
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Marketing --
|x Decision making
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Piercy, Nigel
|
| 999 |
|
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|a 1100062119
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
