Holdings: Marketing across cultures

Main Author:	Usunier, Jean-Claude
Other Authors:	Lee, Julie
Language:	English
Published:	Harlow: Financial Times Prentice Hall, 2005.
Edition:	4th ed..
Subjects:	Export marketing -- > Social aspects International business enterprises -- > Social aspects Intercultural communication

Call Number:	HF 1416 .U88 2005

Accession	Item Category	Format	Status	Notes

1100057032

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