The new global brands : managing non-government organizations in the 21st century

Main Author: Quelch, John A. (Author)
Other Authors: Laidler-Kylander, Nathalie
Language:English
Published: Mason, Ohio: Thomson/South-Western, 2006.
Subjects:
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020 # 0 |a 9780324320237 (hbk)  
020 # 0 |a 032432023X (hbk)  
040 # # |a Loc 
090 0 0 |a JZ 4841   |b .Q4 2006 
100 1 # |a Quelch, John A.   |e author  
245 1 4 |a The new global brands :   |b managing non-government organizations in the 21st century   |c John A. Quelch, Nathalie Laidler-Kylander. 
246 # # |a Managing non-government organizations in the twenty-first century. 
264 # 1 |a Mason, Ohio:   |b Thomson/South-Western,   |c 2006. 
264 # 4 |c ♭ 2006. 
300 # # |a vi, 324 pages:   |b illustrations, maps;   |c 24 cm.. 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
650 0 0 |a Business names  
650 0 0 |a Non-governmental organizations --   |x Case studies  
650 0 0 |a Non-governmental organizations --   |x Management  
700 1 1 |a Laidler-Kylander, Nathalie  
999 |a 1100036091  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA