Business ethics and social responsibility.
Participants discuss the role of ethics in the business world, the lack of public trust in businesses and other institutions in the light of recent scandals, and how businesses can publicize their codes of ethics to their employees. A "cause marketing specialist" explains how businesses ca...
| Other Authors: | , , |
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| Language: | English |
| Published: |
Diamond Educational Productions,
2003.
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| Subjects: |