Business ethics and social responsibility.

Participants discuss the role of ethics in the business world, the lack of public trust in businesses and other institutions in the light of recent scandals, and how businesses can publicize their codes of ethics to their employees. A "cause marketing specialist" explains how businesses ca...

Full description

Other Authors: Diamond, Ellen, Clements, Steve, Diamond, Jay
Language:English
Published: Diamond Educational Productions, 2003.
Subjects:

BILIK BAHAN SUMBER MEDIA

Call Number: HF 5387 .B87 2003
Accession Item Category Format Status Notes
1100028241 BAHAN SUMBER MEDIA Video AVAILABLE