Marketing on the web : two case studies.
Educational video on the design and marketing of business oriented Web sites. Looks at the way two particular companies, W.H. Smith Booksellers and Madaboutwine.com, have succeeded in the Internet shopping world.
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| Language: | English |
| Published: |
Bromley, Kent:
TV Choice,
[2000].
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| Summary: | Educational video on the design and marketing of business oriented Web sites. Looks at the way two particular companies, W.H. Smith Booksellers and Madaboutwine.com, have succeeded in the Internet shopping world. |
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| Item Description: | Also available in vcd |
| Physical Description: | 1 videocassette (30 min.): sd., col.; 7 1/2in.. |