|
|
|
|
| LEADER |
00786cam a2200217 7i4500 |
| 001 |
0000024455 |
| 005 |
20140602090000.0 |
| 020 |
# |
0 |
|a 0030321034
|
| 090 |
0 |
0 |
|a HF 5415.13
|b F382 2002
|
| 100 |
1 |
# |
|a Ferrell, O. C.
|
| 245 |
1 |
0 |
|a Marketing strategy
|c O.C. Ferrell, Michael D. Hartline & George H. Lucas..
|
| 250 |
# |
# |
|a 2nd ed..
|
| 260 |
# |
# |
|a Fort Worth:
|b Harcourt College Publishers,
|c 2002..
|
| 300 |
# |
# |
|a xxvi,469p.:
|b ill.(some col.);
|c 26 cm..
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Marketing --
|x Management --
|x Case studies
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Lucas,
|h George
|
| 700 |
1 |
1 |
|a Hartline,
|h Michael D.
|
| 999 |
|
|
|a 1100010256
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
