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The butterfly customer : capturing the loyalty of today's elusive consumer

Main Author: O'Dell, Susan M.
Other Authors: Pajunen, Joan
Published: New York: John Wiley & Sons Canada, 2000.
Subjects:
Customer relations
Relationship marketing
Customer services

KOLEKSI TERBUKA

Call Number: HF 5415.5 .O3 2000
Accession Item Category Format Status Notes
1100000223 Open Shelf Book AVAILABLE

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