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The unwritten rules of copywri...
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The unwritten rules of copywriting : a guide to better press, poster, TV, radio and Web site advertising
Main Author:
Gettins,Dominic
(Author)
Published:
London:
Kogan Page,
2000
Subjects:
Advertising copy
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Physical Description:
166 pages: illustrations; 24 cm
ISBN:
0749431415
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