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| 008 |
230828t20002000enka ### #00001eng## |
| 020 |
# |
# |
|a 0761912452
|
| 040 |
# |
# |
|a UMT
|b eng
|c UMT
|e rda
|
| 090 |
0 |
0 |
|a HF 5823
|b .I5 2000
|
| 245 |
1 |
0 |
|a International advertising :
|b realities and myths
|c edited by John Philip Jones.
|
| 264 |
# |
4 |
|c ♭2000
|
| 264 |
# |
1 |
|a Thousand Oaks, Calif.:
|b Sage Publications,
|c 2000
|
| 300 |
# |
# |
|a 412 pages:
|b illustrations;
|c 24 cm
|
| 336 |
# |
# |
|a text --
|2 rdacontent
|
| 337 |
# |
# |
|a unmediated --
|2 rdamedia
|
| 338 |
# |
# |
|a volume --
|2 rdacarrier
|
| 504 |
# |
# |
|a Includes bibliographical references and index
|
| 650 |
# |
0 |
|a Advertising media planning
|
| 650 |
# |
0 |
|a Advertising, Comparison
|
| 650 |
# |
0 |
|a Advertising
|
| 700 |
0 |
# |
|a Jones, John Philip
|
| 999 |
|
|
|a 1100001957
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
| 999 |
|
|
|a 1000402801
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
