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| LEADER |
00830cam a2200241 7i4500 |
| 001 |
0000008851 |
| 005 |
20140602090000.0 |
| 010 |
# |
# |
|a 92032732
|
| 020 |
0 |
0 |
|a 0131555995 (pbk.)
|
| 035 |
0 |
0 |
|a 0233-15460
|
| 050 |
0 |
0 |
|a HF 5415.13
|
| 090 |
0 |
0 |
|a HF 5415.13
|b H784
|
| 100 |
1 |
0 |
|a Hooley, Graham J.
|
| 245 |
1 |
0 |
|a Competitive positioning :
|b the key to market success
|c Graham J. Hooley and John Saunders..
|
| 260 |
0 |
0 |
|a New York:
|b Prentice Hall,
|c 1993..
|
| 300 |
# |
# |
|a xi, 260 p.:
|b ill.;
|c 24 cm..
|
| 504 |
0 |
0 |
|a Includes bibliographical references (p. 241-247) and index.
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Strategic planning.
|
| 650 |
0 |
0 |
|a Competition.
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Saunders,
|h John A.,(
|d 1946-)
|
| 999 |
|
|
|a 1000384226
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
