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Competitive positioning : the key to market success

Main Author: Hooley, Graham J.
Other Authors: Saunders, 1946-)
Published: New York: Prentice Hall, 1993..
Subjects:
Strategic planning.
Competition.
Marketing -- > Management

KOLEKSI TERBUKA

Call Number: HF 5415.13 H784
Accession Item Category Format Status Notes
1000384226 Open Shelf Book AVAILABLE

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