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1
Winning in service markets : success through people, technology and strategy Jochen Wirtz.
by
Wirtz
,
Jochen
Published 2017
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2
Services marketing : people, technology, strategy Jochen Wirtz, Christopher Lovelock.
by
Wirtz
,
Jochen
Published 2022
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Services marketing : people, technology, strategy Jochen Wirtz, Christopher Lovelock.
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Wirtz
,
Jochen
Published 2016
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4
Services marketing : people, technology, strategy Christopher Lovelock, Jochen Wirtz.
by
Lovelock, Christopher H.
Published 2007
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5
Essentials of services marketing Christopher Lovelock, Jochen Wirtz, Patricia Chew..
by
Lovelock, Christopher H.
Published 2009
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6
Services marketing in Asia : managing people, technology and strategy Christopher Lovelock, Jochen Wirtz, Hean Tat Keh.
by
Lovelock, Christopher
Published 2002
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