Media Convergence Handbook - Vol. 2 Firms and User Perspectives /

The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence...

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Corporate Author: SpringerLink (Online service)
Other Authors: Lugmayr, Artur. (Editor, http://id.loc.gov/vocabulary/relators/edt), Dal Zotto, Cinzia. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Language:English
Published: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2016.
Edition:1st ed. 2016.
Series:Media Business and Innovation,
Subjects:
Online Access:https://doi.org/10.1007/978-3-642-54487-3