Innovation, Startups and Intellectual Property Management Strategies and Evidence from Latin America and other Regions /
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in turn,...
| Main Authors: | , |
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| Corporate Author: | |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
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| Edition: | 1st ed. 2017. |
| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-319-54906-4 |