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Handbook of Integrated CSR Communication

This handbook pursues an integrated communication approach. Drawing on the various fields of organizational communication and their relevance for CSR, it addresses innovative topics such as big data, social media, and the convergence of communication channels, as well as the roles they play in a suc...

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Corporate Author: SpringerLink (Online service)
Other Authors: Diehl, Sandra. (Editor, http://id.loc.gov/vocabulary/relators/edt), Karmasin, Matthias. (Editor, http://id.loc.gov/vocabulary/relators/edt), Mueller, Barbara. (Editor, http://id.loc.gov/vocabulary/relators/edt), Terlutter, Ralf. (Editor, http://id.loc.gov/vocabulary/relators/edt), Weder, Franzisca. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2017.
Edition:1st ed. 2017.
Series:CSR, Sustainability, Ethics & Governance,
Subjects:
Business ethics.
Communication.
Sociology.
Industrial management.
Management.
Business Ethics.
Communication Studies.
Media Research.
Media Management.
Cultural Management.
Online Access:https://doi.org/10.1007/978-3-319-44700-1

Internet

https://doi.org/10.1007/978-3-319-44700-1

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