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Managing Consumer Services Factory or Theater? /

This book presents latest research on the evolution of consumer services, as these services continue to become a larger part of the economy in the world. Four core focal points lead the central message of the book: first, the convergence of back and front offices; second, placing the client as a fun...

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Corporate Author: SpringerLink (Online service)
Other Authors: Baglieri, Enzo. (Editor, http://id.loc.gov/vocabulary/relators/edt), Karmarkar, Uday. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2014.
Edition:1st ed. 2014.
Subjects:
Service industries.
Sales management.
Production management.
Information technology.
Business—Data processing.
Services.
Sales/Distribution.
Operations Management.
IT in Business.
Online Access:https://doi.org/10.1007/978-3-319-04289-3

Internet

https://doi.org/10.1007/978-3-319-04289-3

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