Business Analytics A Practitioner’s Guide /

Business analytics is used to help people to make and execute rational decisions. This book provides a guide to businesses on how to use analytics to help drive from ideas to execution. Analytics used in this way provides full lifecycle support for business during all stages of decision-making and e...

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Main Authors: Saxena, Rahul. (Author, http://id.loc.gov/vocabulary/relators/aut), Srinivasan, Anand. (http://id.loc.gov/vocabulary/relators/aut)
Corporate Author: SpringerLink (Online service)
Language:English
Published: New York, NY : Springer New York : Imprint: Springer, 2013.
Edition:1st ed. 2013.
Series:International Series in Operations Research & Management Science,
Subjects:
Online Access:https://doi.org/10.1007/978-1-4614-6080-0
Table of Contents:
  • A Framework for Business Anayltics
  • Analytics Domain Context
  • Decision Framing: Defining the Decision Need
  • Decision Modeling
  • Decision Making
  • Decision Execution
  • Business Intelligence
  • Data Stewardship: Can We Use the Data?
  • Making Organizations Smarter
  • Building the Analytics Capability
  • Analytic Methods
  • Analytics Case Studies.