Cover Image

Contemporary consumption, consumers and marketing : cases from generations Y and Z

Main Author: Canavan, Brendan (Author)
Published: New York: Routledge, 2021
Edition:1 Edition
Subjects:
Generation Z -- > Attitudes
Consumption (Economics)
Consumers' preferences
Generation Y -- > Attitudes

KOLEKSI TERBUKA

Call Number: HB 801 .C3 2021
Accession Item Category Format Status Notes
1100114304 Open Shelf Book AVAILABLE

Similar Items