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Kellogg on branding in a hyper...
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Kellogg on branding in a hyper-connected world
Other Authors:
Calkins, Tim
,
Tybout, Alice M.
Published:
Hoboken, New Jersey:
John Wiley & Sons, Inc.,
[2019].
Subjects:
Brand name products
Branding (Marketing)
Internet marketing
Customer relations --
>
Management
Holdings
Description
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KOLEKSI TERBUKA
Call Number:
HD 69 .B7 K455 2019
Accession
Item Category
Format
Status
Notes
1100109324
Open Shelf
Book
AVAILABLE
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