The influence of service quality and corporate image on students' loyalty in higher education : the case study of a local university
Postgraduate education has become an important commodity in higer education industry and the competition for postgraduate customers among universities is stiff
| Main Author: | |
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| Published: |
Terengganu:
Universiti Malaysia Terengganu,
2007.
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| Subjects: |
KOLEKSI KHAS
| Call Number: |
HD 59.2 .Z3 2007 |
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| Accession | Item Category | Format | Status | Notes |
|---|
| 1100053954 | Tesis | Book | AVAILABLE |