Ethical branding and marketing : cases and lessons

Other Authors: Gringarten, Hagai, Fernandez-Calienes, Raul
Published: New York, NY: Routledge, 2019.
Series:Routledge advances in management and business studies
Subjects:
Item Description:Includes index
Physical Description:xiii, 195 pages; 24 cm.
ISBN:9781138337275