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| LEADER |
00839cam a2200241 7i4500 |
| 001 |
0000128451 |
| 005 |
20170111090000.0 |
| 008 |
161106s2016 cau eng |
| 020 |
# |
0 |
|a 9781452292144
|
| 020 |
# |
0 |
|a 1452292140
|
| 090 |
0 |
0 |
|a HF 5414
|b .L44 2016
|
| 100 |
1 |
# |
|a Lee, Nancy,
|d 1945-
|
| 245 |
1 |
0 |
|a Social marketing :
|b changing behaviors for good
|c y Nancy R. Lee, Philip Kotler.
|
| 250 |
# |
# |
|a 5th ed..
|
| 260 |
# |
# |
|a Thousand Oaks, California:
|b SAGE,
|c 2016.
|
| 300 |
# |
# |
|a xv, 567 pages;
|c 24 cm..
|
| 500 |
# |
# |
|a Prev. ed. entered under: Kotler, Philip
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Social marketing
|
| 650 |
0 |
0 |
|a Behavior modification
|
| 700 |
1 |
1 |
|a Kotler, Philip
|
| 999 |
|
|
|a 1100098792
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
