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Consumer behavior
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Consumer behavior
Main Author:
Schiffman, Leon G.
Other Authors:
Kanuk, Leslie Lazar
Language:
English
Published:
Upper Saddle River, N.J.:
Pearson Education International,
2007.
Edition:
9th ed..
Subjects:
Motivation research (Marketing)
Consumer behavior
Holdings
Description
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PUTRAJAYA
Call Number:
HF 5415.32 .S3 2007
Accession
Item Category
Format
Status
Notes
1100097483
Koleksi MBA
Book
AVAILABLE
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