Marketing research
| Main Author: | |
|---|---|
| Other Authors: | |
| Language: | English |
| Published: |
New Jersey:
Prentice Hall,
2010.
|
| Edition: | 6th ed.. |
| Subjects: |
| Physical Description: | 695 pages: illustrations (chiefly color); 25 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (pages 662-680) and indexes |
| ISBN: | 9780137135998 0137135998 |