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| LEADER |
00918cam a2200241 7i4500 |
| 001 |
0000100441 |
| 005 |
20140602090000.0 |
| 008 |
130702s2013 nyu eng |
| 020 |
# |
0 |
|a 9780071326377
|
| 020 |
# |
0 |
|a 0071326375
|
| 090 |
0 |
0 |
|a HF 5415.13
|b .M82 2013
|
| 100 |
1 |
# |
|a Mullins, John W.
|
| 245 |
1 |
0 |
|a Marketing management :
|b a strategic decision-making approach
|c John W. Mullins, Orville C. Walker, Jr..
|
| 250 |
# |
# |
|a 8th ed. (International ed.).
|
| 260 |
# |
# |
|a New York, NY:
|b McGraw-Hill (The McGraw-Hill Companies, Inc.),
|c 2013.
|
| 300 |
# |
# |
|a xxi, 547 p.:
|b ill.;
|c 25 cm..
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 590 |
# |
# |
|a PPDSNZ
|
| 590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Walker, Orville
|
| 999 |
|
|
|a 1100096978
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
| 999 |
|
|
|a 1100089856
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
