The innovation secrets of Steve Jobs : insanely different :
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| Language: | English |
| Published: |
New York:
McGraw-Hill,
2011.
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Table of Contents:
- What would Steve do?
- Follow your heart
- Think differently about your career
- Inspire evangelists
- Think differently about your vision
- Seek out new experiences
- Think differently about how you think
- See genius in their craziness
- Think differently about your customers
- Simplicity is the ultimate sophistication
- Think differently about design
- We're here to help you grow
- Think differently about your brand experience
- The world's greatest corporate storyteller
- Think differently about your story
- One more thing
- don't let the bozos get you down