New products management
| Main Author: | |
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| Other Authors: | |
| Language: | English |
| Published: |
New York, NY:
McGraw-Hill (The McGraw-Hill Companies, Inc.),
2011.
|
| Edition: | 10th ed.. |
| Subjects: |
| Physical Description: | xvi, 576 p.: ill.; 24 cm.. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0073404802 9780073404806 9780071289238 (International ed.) 0071289232 (International ed.) |