Esentials of marketing management

Main Author: Marshall, Greg W.
Other Authors: Johnston, Mark W.
Language:English
Published: New York: McGraw-Hill, 2011.
Subjects:
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020 # 0 |a 0078028787  
090 0 0 |a HF 5415.13   |b .M36 2011 
100 1 # |a Marshall, Greg W.  
245 1 0 |a Esentials of marketing management   |c Greg W. Marshall, Mark W. Johnston. 
260 # # |a New York:   |b McGraw-Hill,   |c 2011. 
300 # # |a xxiv, 371p.:   |b ill.;   |c 28 cm.. 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Marketing --   |x Management  
700 1 1 |a Johnston, Mark W.  
999 |a 1100080312  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA