Critical thinking in consumer behavior : cases and experiential exercises
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| Language: | English |
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Upper Saddle River, N.J. : Pearson/Prentice Hallc2010.
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| Edition: | 2nd ed.. |
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| Physical Description: | 173 p.: ill.; 28 cm.. |
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| Bibliography: | Includes bibliographical references |
| ISBN: | 9780136027164 0136027164 |