Strategic corporate communication : a global approach for doing business in the new India

Main Author: Argenti, Paul A.
Language:English
Published: New York: McGraw-Hill, 2009.
Subjects:
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020 # 0 |a 9780071549912  
020 # 0 |a 0071549919  
090 0 0 |a HD 59.6 .I4   |b A7 2009 
100 1 # |a Argenti, Paul A.  
245 1 0 |a Strategic corporate communication :   |b a global approach for doing business in the new India   |c Paul A. Argenti.. 
260 # # |a New York:   |b McGraw-Hill,   |c 2009. 
300 # # |a xiv, 353 p.:   |b ill.;   |c 24 cm.. 
504 0 0 |a Includes bibliographical references and index 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a International business enterprises --   |x Public relations --   |x India  
650 0 0 |a Communication in management  
650 0 0 |a Corporations --   |x Public relations --   |x India  
999 |a 1100069617  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA